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I was certain he could discern, with his pornographer’s X-ray vision, that I was still a virgin. The editor in chief looked me over as if I were Snow White fluttering into his den of perversity.
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My first day, I wore a pressed skirt and blouse, though when I emerged from the elevator into a corridor hung with framed posters of naked Pets on Bob Guccione’s knee, I wondered whether the dress code was nothing at all. He’d drop me off at the Penthouse offices on Broadway and then head crosstown to his upstanding job at the United Nations. "We now have our products and service available to consenting adults around the world 24 hours a day," Cutsforth said.Every morning, my father and I would commute together from suburban Long Island. Until then, Penthouse believes that its Net video service will provide an attractive alternative to trekking down to the adult video store.
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In addition to video-on-demand services, the site will offer interactive communications with "nude models."Īccording to General Media's Cutsforth, the video quality is decent now but will improve as more of its customers upgrade to high-speed cable modem and ADSL technologies. The service will provide turnkey design and hosting solutions for smaller adult Internet entrepreneurs.īell Technology is also providing Penthouse with the video streaming technology for Penthouse Internet Television, the first channel of which launched this week.
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Today, the publisher said it will introduce the Penthouse Web Hosting services with Bell Technology, an Internet software and consulting company. Penthouse is trying to move into the smaller adult Web site market too. You can be Penthouse or Joe Smith around the corner who has shot video of amateurs and who has decided to pump it on the Web."
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"The Web allows anybody from any garage or PC to be a porn distributor," said Mark Hardie, a senior analyst in the entertainment strategies division of Forrester Research. Similarly, the Penthouse site is also "extremely profitable," according to Mark Cutsforth, vice president of the Internet group at General Media.īut the real competition may come less from marquee publishers and more from the dozens, if not hundreds, of smaller sites offering still adult images and video. Cyber Club, Theim pointed out, will also include video interviews from the Playboy archives with writers and artists such as Allen Ginsberg, Alex Haley, and Miles Davis.Ĭurrently, the Playboy site is supported by advertising revenue and is already turning a profit, Theim said. Other well-known adult publishers such as Playboy areĪlso planning on expanding their fee-based video libraries.Īccording to Playboy spokeswoman Rebecca Theim, the company will soon launch a Web site called Cyber Club that will sell adult pictures and video. Penthouse already offers some video on its site, but the new investments will greatly expand the adult emporium's motion picture offerings.Īdult material has proved to be one of the few types of content for which Net surfers are willing to pay, and the Internet could provide a powerful and profitable new market for video distribution. General Media, the publisher of Penthouse magazine, said it would invest $10 million in equipment and content development for a new project, Penthouse Internet Television, that will provide live, 24-hour-a-day video from its Web site for a fee. As the sex industry continues to thrive on the Net, Penthouse is betting that adult video will also find a huge Web audience.